GOODBYE ACHY JOINTS & MUSCLES HALO accelerates joint recovery, reduces exercise-induced inflammation, and reduces downtime following overuse injuries. HALO provides comfort to muscles and joints that are sore and aching so you can train harder and recover faster. - Increases joint health & comfort* - Reduces inflammation & soreness* - Accelerates joint & muscle repair* *exercise-induced or following-exercise US PROVISIONAL PATENT #63229703 SO EFFECTIVE WE PATENTED IT Most everyone has heard of the benefits of curcumin, and plenty of athletes have tried it with little or no success. The main reason is because curcumin is very unstable. It spontaneously breaks down in the body before it gets where it needs to be to work. The technology that makes HALO special wasn’t available so we developed it. The key to realizing the benefits of curcumin is our proprietary Superba2® phospholipid delivery system that protects the curcumin from your body’s natural tendency to deactivate it, and allows it to be delivered and absorbed effectively. THE CUMULATION OF 18 YEARS OF RESEARCH WE CRACKED THE CODE Our proprietary delivery system not only protects the curcumin by keeping it stable in the body, it also allows it to be absorbed and delivered to where it works - inside cell membranes. The key to making curcumin effective is Superba2®, a special krill oil that protects curcumin from your body's natural tendency to deactivate it, and delivers both the curcumin and omega-3 phospholipids to cell membranes much more efficiently than fish/algal oils of any strength. Superba2® is uniquely compatible with cell membranes, so - even compared to other phospholipids - it reduces the process for membrane uptake from around 20 steps to 3-4 steps, getting curcumin and omega-3s where they need to be more efficiently, get fully absorbed, and produce anti-inflammatory effects. IMPROVES JOINT MOBILITY AND COMFORT REINFORCE THE WEAKEST LINK Joints and muscles bear the brunt of endurance training abuse. HALO’s Curcuminoids and Omega-3 phospholipids reduce late-onset soreness, exercise-induced inflammation, downtime following falls, and the impact of lingering minor injuries by signaling the musculoskeletal system to kickstart repair and adaptation processes, providing comfort to muscles and joints that are sore and aching from training or overuse. THE 95% PENALTY 95% of the population is deficient in omega-3s. That’s compounded by endurance exercise, impacting performance, mental processes, and recovery. Cardiovascular, cognitive, musculoskeletal—virtually no major body system is unaffected. Superba2™ omega-3 phospholipids are bioidentical to your cell membranes, so they don’t require additional processing steps for uptake. By improving membrane function, HALO supercharges endurance exercise capacity and energy production. DON’T LET ANYTHING SLOW YOU DOWN Almost every athlete has had training derailed by a nagging minor injury. That’s why we developed HALO, a proprietary combination of Curcuminoids, Astaxanthin, and Omega-3s that contributes to a full-body training foundation. More intense training, more effective recovery. FULL SYSTEM PROTECTION Omega-3s and curcuminoids efficiently populate cell membranes, where they are precursors and enhancers for signaling molecules that help maintain normal, healthy musculoskeletal tissue integrity and cardiovascular, cognitive, and immune functions. By managing inflammation-triggering enzymes and supporting cell membrane function throughout the body, HALO helps keep critical systems at peak efficiency to respond to your body’s need to perform. SOURCED FOR EFFICACY, PACKAGED FOR PROTECTION From the Superba2™ krill oil to the 95% pure curcuminoids from turmeric rhizomes, HALO’s effectiveness is rooted in its premium formula. Every component is sourced to maximize uptake and effectiveness, and the active ingredients are packaged in an amber glass bottle, which stabilizes and preserves notoriously vulnerable ingredients. A COMPREHENSIVE PERFORMANCE SYSTEM The overlapping, system-wide nature of HALO’s performance benefits aligns with First Endurance’s comprehensive approach to endurance athletics. Our line of supplements supports every aspect of endurance training rather than just supplying sugar and salt during exercise and protein during recovery. HALO, MultiV, and Optygen are the equivalent of building a base of fitness, ensuring your body’s infrastructure is equal to the exertions and stress of dedicated endurance training.

- Use: Ideal for endurance training sessions - Increase the body's ability to adapt to high levels of physical stress - Increase VO2Max - Improves the body's ability to utilize oxygen more efficiently - Increase anaerobic threshold - Reduce lactic acid

- Use: Ideal for repeated hard training sessions - Increase the body's ability to adapt to high levels of physical stress - Improves aerobic performance, power, strength and enhance VO2 Max - Delivers 1500mg of Beta-Alanine - Modulate cortisol - Premium grade Rhodiola & Cordyceps

HIGH-OCTANE PR FUEL A potent additive that primes body and mind for demanding workouts and races. Lower perceived effort, optimized energy use, sharper focus – PreRace catalyzes more days without limits. KEY BENEFITS - Increases energy & time to exhaustion - Supercharges circulation & oxygen delivery - Enhances focus & motivation PREPRACE CLINICAL STUDY ON A 40K TIME TRIAL South Dakota State University conducted an independent study on the original PreRace formula to determine its effectiveness on cycling endurance. The double-blind placebo-controlled study used seven trained cyclists in a 40K time trial. Each cyclist performed two 40K time trials. On the first TT, the cyclist consumed either a placebo or PreRace mixed with one serving of EFS 30 minutes before doing a 40K TT. One week later each cyclist would switch the protocol and receive the opposite of what he/she received the previous week. HERE'S YOUR SECRET WEAPON With the ideal balance of caffeine and taurine, PreRace 2.0 lets you stay in the red longer and with less perceived effort. The new formula also enhances ATP production and mobilizes fat for additional energy, conserving glycogen so you still have fuel in the tank when everyone else is empty. KEEP YOUR HEAD IN THE GAME All the sacrifice and hard training you do means nothing if your focus and motivation slip at the wrong time. The completely redesigned PreRace formula improves alertness, increases motivation, and sharpens mental acuity. Don’t just react; take control. BUILT FOR SPEED The theory behind PreRace is simple: combine a suite of active ingredients that, separately, improve physical and mental performance. We combined the stimulating, motivating cognitive effects of nootropics like taurine, caffeine, and theobromine with Nitrosigine®, a patented vasodilator that boosts nitric oxide (NO) levels for increased blood flow, focus, and energy to create a synergistic formula unlike anything else available. NEXT-LEVEL POWER AND EFFICIENCY Stimulating the Nitric Oxide (NO) system is clinically shown to increase blood flow, clear lactate, and deliver more oxygen and nutrient-rich blood to working muscles. With Nitrosigine®, a non-nitrate vasodilator, PreRace fires the afterburners without blowing up your heart rate, keeping your engine running hotter, and longer, with less recovery time between demanding efforts NEVER STOP IMPROVING PreRace 2.0 delivers one more new active: VitaCherry® Sport anthocyanins, a tart cherry extract that further increases pace relative to perceived exertion while shortening recovery time to maintain a higher level across multi-day events or peak training periods. Did the original PreRace work? Yes. Did we need to improve it? No. Did that stop us? Absolutely not. There’s still nothing else like PreRace on the market, we just saw an opportunity to make it even better.

- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance

You're not done. You're a work in progress, building toward something great. That's why we made CLIF BUILDER'S with 20g of complete protein, with essential amino acids to help repair and build muscle. It's the great-tasting protein bar that makes every ingredient count — so you can get the most out of your workout.

Clif Bars are a delicious source of healthy energy and are full of essential vitamins and minerals. Made with high-quality, organic ingredients, Clif Bars are a perfect go-to food whether you’re on the bike or just need a quick snack at the office. They contain 10 grams of protein and are made with real fruit, nuts, and whole grains. They contain no hydrogenated oils or artificial flavors.

CLIF BLOKS Energy Chews provide quick, chewable, energy to athletes while training and racing. BLOKS come in 33 calorie cubes, with sleek and portable packaging, making it easy to customize and track caloric and electrolyte intake during long outings and races.

The athletes and foodies in the Clif kitchen have crafted a different kind of energy bar. CLIF Nut Butter Filled Bars bring together two great energy foods – a delicious, creamy nut butter inside an organic energy bar – to deliver sustained energy. - Certified USDA organic, non GMO - Low glycemic (low glycemic-index foods digest slowly for prolonged levels of energy) - Does not contain partially hydrogenated oils, high fructose corn syrup, or artificial flavors

Women and men require different nutrition, especially during and after exercise when physical stress is at a maximum. Clif’s Luna Bars are made specifically to meet the demands of women’s bodies. Extra calcium and Vitamin D provide the building blocks for healthy bone density, while soy protein nourishes and repairs tired muscles. 24 vitamins and minerals, including anemia-busting folic acid and iron, boost the immune system and cell function. Luna Bars are made from high quality, 70% organic ingredients and contain no hydrogenated oils or artificial flavors.

- Where home-style baking meets sports nutrition - Named "Best of" by Competitor magazine 3 years running (06-08') - Great taste and great texture - Gluten and Dairy free

The official bar of Ironman and USA Cycling - Simple, real food for real flavor - Certified gluten and dairy free, paleo friendly, and includes 9-12 ingredients that are recognizable and easy to pronounce

- Daily consumption of collagen promotes long-term joint health, consistent use contributes to resilience against injury as well as regeneration of cartilage and tendons, and assists hair, skin and nail health - If you’re sick of messy powders and lugging around tubs of supplements, Collagen Shot is right up your alley. It’s the FIRST collagen gel that’s both easy to use and great tasting. Not only is it mobile and user friendly, it also delivers results - Momentous Collagen Shot provides type I and III collagen. Clinical evidence shows consuming collagen 30-60 minutes before training increases collagen synthesis in tendons and ligaments - When taken one hour before exercise - research has shown that the combination of collagen and Vitamin C doubled the levels of amino-terminal propeptide, a key indicator of collagen synthesis

Skratch Labs Anytime Hydration Mix is an all natural electrolyte mix for those times when water isn't enough but a sports drink is too much. It is designed to help you maintain an optimal level of hydration in that place between just sitting around and working out.

- A drink mix with all the electrolytes and just a hint of flavor for hydrating all day long - Incredibly low osmolality means easy digestion without disruption - Hint of flavor from real fruit that won't wear out your taste buds during long or hot days - The clearest, cleanest, most refreshing way to get the electrolytes you need

The Daily Electrolyte Mix from Skratch Labs is not a sports drink; it’s an all-natural drink mix for any time you aren’t working up a sweat. It's flavored with real fruit, contains no artificial sweeteners, coloring agents, or preservatives, and it has half the calories and a third of the sodium of their Exercise Mix. In short, the Daily Electrolyte Mix has everything you need and nothing you don't. The result is a simple, clean taste you can enjoy anytime.

Skratch Labs’ Exercise Hydration Mix has everything you need and nothing you don’t. To replenish the sodium lost in sweat and keep you hydrated, Skratch uses sodium citrate—an easy-on-the-stomach, high-quality salt. The mix has just the right blend of carbohydrates and salt to keep your fluids in balance and minimize the time it takes your body to hydrate. By quickly replacing the lost salt, you keep your nervous system signaling properly and your muscles firing in sync to produce power with optimal efficiency. Plus, Skratch uses only real fruit and natural ingredients to create a delicious yet mild flavor.

Treat yourself(!) to a Sport Crispy Rice Cake. It's made with a blend of puffed rices and toasted grains, giving you energy-packed complex carbohydrates that feel light and digest easily, all held together by fluffy, heavenly marshmallow. Each Sport Crispy Rice Cake gives you 180-190 calories, enough to extend most athletes' endurance efforts by an hour. Skratch Sport Crispy Rice Cakes are: - Light & Crispy: Easy to eat, easy to digest, and won't weigh you down - Made from Scratch: A blend of crispy brown rice, wild rice, red rice, and quinoa. Only real food and no junk! - On-the-Go Energy that Lasts: 180 kcals & over 20g of complex carbohydrates fuels most athletes for 1+ hours - Allergen-Friendly: Gluten Free, Peanut Free, Dairy Free, Soy Free - Non-GMO, Gelatin Free, No Artificial Colors or Flavors

Fuel for Every Day A thin layer of honey sandwiched between two thin waffles. Our waffles will satisfy your taste buds and keep you going as an afternoon snack, during your favorite activity or go great with your cup of coffee or tea. The Original Energy Waffle For years, similar waffles have been sold on street corners throughout Europe and eaten by professional cyclists, so we decided to create our own by sandwiching honey between two thin waffles. Honey Stinger Waffles are easy to digest, certified organic and available in a single-serving wrapper. When to Consume Honey Stinger Waffles are the perfect snack to help you prepare and perform for all activities. The energy in waffles is released immediately and absorbed at a steady rate, which delays muscle fatigue and gives your body the power to achieve your goals. With the right balance of delicious honey-powered carbs, you’ll be counting the minutes until it’s time for the next one. Nature's Energy Source Utilizing an ingredient engineered by nature as opposed to in a laboratory has its benefits, like higher quality and no additional flavoring or coloring. We use honey, a natural form of energy and antioxidants, as the main carbohydrate source for all products. Research in endurance athletes has proven that a mixture of carbohydrates is better tolerated by the body, prevents fatigue and enhances performance more than a single carbohydrate form.

Real endurance fuel - Rock-solid sustained energy - No sugar crash - Easy to digest, no GI distress BENEFITS: Unlike other similar-looking products on the market, Hammer Gel’s complex carbohydrates, all-natural ingredients, and pH-balancing formula are easily digestible, and provide quick-acting yet long-lasting energy in a convenient, tasty, concentrated form. The addition of branched-chain amino acids helps to prevent muscle tissue breakdown while reducing fatigue. - Hammer Flask holds 5-6 servings. FREE flask with purchase of Hammer Gel jug! - Only Espresso and Tropical flavors contain caffeine, 50 mg for Espresso and 25 mg for Tropical per serving. - All Hammer Gel flavors are vegan except Nocciola. - Kosher Certification